Around 4 in 10 Europeans practice at least one outdoor sport on a regular basis. The outdoor sports market is worth €16 billion per year. For public authorities, encouraging outdoor activities by promoting their territory and natural heritage, by improving infrastructure, by creating a dynamic environment for innovation, can be a source of growth and jobs.
Outdoor sports practitioners rely more and more on connected objects and smart devices to improve their experience of outdoors sports and increase their safety. The sports goods and equipment sector too can rely on innovation to cater to these emerging needs.
This conference will discuss how outdoor sports lovers, the outdoor sports industry and public authorities can benefit from avant-garde services based on satellite data, navigation and communication in the sector.
Whether you are an outdoor sports federation, an industry manufacturer, or a public body in charge of territorial marketing, you will:
- learn from hands-on examples, success stories and case-studies from your peers, suppliers or contractors
- find new cooperation opportunities (if you come look for them!)
- contribute and share your needs, your ideas, and your capacities to contribute to innovative outdoor sports